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Art Direction, In the Ether, On the racks

Economist too lazy to Photoshop Cate Blanchett

03.22.12 | 3 Comments

As reported in Jezebel (and elsewhere) The Economist‘s Intelligent Life franchise is running a photo of actress Cate Blanchett sans retouching on the cover of’its current issue.

As can be expected, the decision to present a human being who merely looks like a human being comes with a bit of self congratulation from the editor:

We can’t be too self-righteous about it, because, like anyone else who puts her on a cover, we are benefiting from her beauty and distinction. But the shot is at least trying to reflect real life. It’s a curious sign of the times that this has become something to shout about.

The problem, of  course is twofold—all the self congratulation around a single cover is de facto admission that the magazine has Photoshopped in the past and will likely do so again in the future—but more critically, Intelligent Life is is puncturing a myth upon which we are all dependent. If we stop believing in an uber-class of the wealthy, famous and powerful who, in addition to their other gifts, stay eternally young, can the oligarchy be saved? The proletariat will rise up once we stop asking each other if we look fat.

And for what? It would have been so easy, Economist:

3 Comments


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